This is the whole of your homework. Ten minutes here saves a fortnight of
back-and-forth later, and it's the difference between ads written for your customer and ads written
for a generic version of your industry.
Before you start
Have your offer URL handy — whatever page you currently send people to, even if you're not happy with it.
Know your budget — a daily figure you'd be comfortable spending on ads, separate from your package price.
Think about one real customer — not a demographic. An actual person who bought from you and was glad they did.
Brief received.
Copy the summary below into a reply to your order confirmation email so it reaches your account
manager directly, then close this tab. Build work starts from there.
What happens after this
We read the brief and come back with questions if anything's ambiguous.
You grant ad account access using the permissions we email you.
We build the page, the creative, the tracking and the audiences.
You review everything before any spend runs.
It goes live at your budget, and we manage it daily from there.
We don't publish turnaround times, because how fast this moves depends largely on how
fast briefs and approvals come back. We'd rather not quote you a date we might miss.